Chronicles of Change
Evidence-first analysis for marketing leaders in the age of AI.
Chronicles of Change explores how AI is reshaping the CMO mandate, marketing leadership, and organisational design. Each issue focuses on practical strategic decisions: where autonomy belongs, which capabilities to centralise, and how to move from isolated pilots to repeatable operating models.
The editorial lens is evidence-first and operator-led. I write for senior leaders who need clear thinking, rigorous frameworks, and commercially grounded action — not hype cycles. New editions are published regularly on both Substack and LinkedIn.